It's a solid business model for customers.  Work with trusted organizations who can provide custom services.

Get deep support because your trusted provider is backed by in-depth 2nd level support.  This includes knowledgeable 2nd level hosting platform support as well as application platform support. 

Matching & integratiing the hosting platform along with the software assures an appropriate level of performance and resources.  Leave the headaches of understanding the intricacies of support & software to a service vendor while the organization can focus on leveraging the website for marketing & communications.

Our programs allow customers to get ongoing software & system upgrades to stay up to date with promotional technologies that keep websites highly visible across the internet and more importantly, with search engines.

In recent years, this has included audio, video and social marketing tools which spread the word.  These are the same tools & technologies which have made it possible for bloggers to get their word out successfully.  It's just not necessary to blog to take advantage of it.  It's advantageous to blog and really talk to customers in a more informal setting.

The bottom line is that the SaaS business model means people get the best of the custom service world with a price that reflects the economies of scale of software manufacturing model.