Toronto, Ontario, October 8, 2009 - Lisa Chang, Founding Director of Yenius Interactive Marketing today announced that Joe Lewis will join the new advisory board of the firm.

Joe Lewis is a leader in non-profit communications-marketing and fundraising.          As Communications/Development Director for several major non-profit institutions and agencies of the Ontario Government he has raised more than $25,000,000.  He has created successful branding/marketing strategies for major organizations including the National Ballet of Canada; the Ontario Science Centre; Ontario Arts Council; TV Ontario; CBC-TV National Network; and radio station CJRT-FM (91.1). His chief leadership functions include fundraising campaign support through: Media Relations, Editorial Direction, Special Events, Conferences, Government Relations, and Public Relations.

Communications/Marketing & Development Director leadership portfolios held by Mr. Lewis include the CNIB; Rosedale Fundraising; Toronto District School Board Foundation; CJRT-FM(91.1) (Ryerson University); TV Ontario; CBC-TV National Network; Ontario Science Centre; National Ballet of Canada; Toronto Mendelssohn Choir with the Toronto Symphony; Ontario Arts Council and the Office of the Ontario Minister of Culture; to name just a few. 

As a working journalist, editor, and broadcaster, he has also been a feature writer and columnist for the Globe & Mail; Toronto Star; Toronto Sun; Toronto Life and Maclean's Magazine.  As a radio and television broadcaster on-air duties include: CJRT-FM, TV Ontario, CBC Television Network, CTV, Global Television, and the CBC Radio Network.